Europe’s leading Mixed Martial Arts promotion, BAMMA, is proud to announce a ground-breaking TV deal with Channel 5 in the UK. BAMMA’s debut on Channel 5 with ‘Kong v Ninja’ drew aproximately 500,000 viewers, making this one of the most watched MMA events ever to be screened in the UK.
Now BAMMA is to take an unprecedented step into the mainstream in a partnership that is set to be pivotal for British Mixed Martial Arts: BAMMA 10 is to be broadcast for the first time live on Channel 5’s sister channel, 5*; with Channel 5 televising a highlights package the following week. BAMMA 10 will take place at London’s iconic Wembley Arena on Saturday 15th September and the two hour live broadcast goes out on 5* at 21:00hrs.
BAMMA’s director, David Green said:
“We are thrilled to clinch this game-changing deal with 5; and based on our recent viewing figures feel certain that the partnership will be a great success. We are proud to be leading MMA into the UK mainstream under a British banner and welcome the opportunity that Channel 5 brings to further establish the sport of Mixed Martial Arts in this country.”
The move is a major one for the promotion that has failed to really find it’s feet in recent times, with rumours of unrest amongst the fighters and major financial worries always just around the corner. Stay tuned to MMABay for more news on this situation as we get it.